Helen Mirren Became The "face" Of L'Oreal

69-year-old British actress Helen Mirren approaches all life philosophically. The middle age of the actress does not bother her at all, and the wrinkles on the forehead and "crow's feet" around the eyes have become just a new reason for the star to be named the new face of the L'Oreal cosmetics brand.

Mirren is considered one of the most attractive stars over the age of 50, and as Helen admitted, she recently noticed that she treats aging as a kind of “adventure”: “It seems strange, but you feel more and more comfortable, although it would seem over time, there are fewer and fewer reasons for this, - said Mirren in an interview. - When you are young and beautiful, you often suffer from paranoia and self-deprecation. And with age, you are much more ironic about everything."

Note that previously the cosmetic brand L'Oreal collaborated with younger celebrities: 31-year-old Cheryl Fernandez-Versini, 30-year-old model Lara Stone (LarStone) and 27-year-old Blake Lively. But lately, the appearance of very mature ladies as advertising stars is not uncommon. For example, 76-year-old Jane Fonda and 68-year-old Diane Keaton and 55-year-old Hugh Laurie are involved in L'Oreal's campaigns.

The Western press reports that the cosmetic brand does not deprive its stellar representatives and concludes quite lucrative contracts with them for both parties, but the amount of the contract was not disclosed.