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Zach Posen's Brand Is Discontinued

Zach Posen's Brand Is Discontinued
Zach Posen's Brand Is Discontinued
Video: Zach Posen's Brand Is Discontinued
Video: ZAC POSEN IS OUT OF BUSINESS (what happened to this former project runway judge?) 2023, February
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Designer Zac Posen began his career in 2000 and has become insanely popular with celebrities. He picked up the most incredible outfits for the stars for the red carpet, founded his namesake label, and now, unfortunately, he is forced to announce that he is ceasing his activities.

In April 2019, the firm, which is a major investor in Zack's label, announced a sale of its shares. Now Posen's management companies have announced that they are determined to cease their activities and invest the assets as profitably as possible in another project. The statement also said that a full analysis of the label's financial condition was carried out prior to making this difficult decision, and unfortunately the directors are very disappointed with the results. Therefore, the only profitable decision was made - the distribution of assets, at this stage this is the most optimal way out.

Now Posen employs only 60 people, this number includes people, craftsmen who sewed clothes in his studio in New York. He personally came to the staff to notify people about the need to look for a new job.

To continue the existence of the label, Zach tried for months on his own to find a partner who would help him get out of a difficult situation. Time was running out, but he never met the right person, so everything happened just like that.

The designer managed to develop 14 clothing collections a year. This included lines for his own label and for the democratic clothing line ZAC. He calls all 19 years of work in this field “mutual love”, the fashion designer is happy that he was able to reveal his talent next to famous people who helped and inspired him. Now they are all next to him and support the man in this difficult period of life.

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Zach has always been considered a child prodigy when he graduated from fashion school, everyone said that he had the perfect taste that is inherent in the best designers in Hollywood. All celebrities wanted to get to his shows, which took place in a short period of time. In 2003, in New York, he received the "Designer of the Year" award, the public was shocked, because at that time Poser was only 22 years old, and he just left the walls of his college.

His main clients were: Rihanna, Sarah Jessica Parker, Uma Thurman, Naomi Campbell, Heidi Klum and other famous women. Each dress of Zach had a delightful design, he approached the creation of the image from an engineering point of view, so when it came to the star's red carpet, everyone knew who to turn to.

The fashion designer became famous very quickly, but his path was not smooth and easy, once in a documentary he talked about the problems he had to endure in the fashion industry. He stressed that the most difficult period for any designer is the transition from the initial stage to the middle one, when you want to prove yourself, to do something impressive, but you don't know how the public will react to it. By the way, of all modern designers, it was Zach who coped with this task most successfully. This is due to the fact that he gave importance to fashion in the entertainment field.

Journalists asked what Posen is going to do now? And he replied that while he was not ready to talk about the next step, he needed time to think about everything. Also, the man is going to go on a trip around the world to find out what interests people at the moment, how he can help society with his activities.

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